Boxing Day Deals and Sales in Australia 2025: Your Ultimate Guide to the Biggest
Boxing Day Deals and Sales in Australia 2025: Your Ultimate Guide to the Biggest
Boxing Day 2025 is here! Falling on Friday, December 26, this iconic post-Christmas shopping event has Australians flocking online and in-store for massive discounts. With retailers clearing stock for the new year, expect record-breaking spending and deep cuts across tech, appliances, fashion, homewares, and more. Many sales started early (even on Christmas Day) and run through early January 2026.
This year’s Boxing Day sales are among the strongest yet, featuring standout deals on OLED TVs, robot vacuums, Apple products, coffee machines, and summer fashion. Whether you’re shopping online from home or hitting the stores, here’s everything you need to know about the best Boxing Day deals in Australia 2025.
Why Boxing Day Sales Are a Must-Shop in Australia
Boxing Day has evolved into one of Australia’s biggest retail events, rivaling Black Friday. According to the Australian Retailers Association, shoppers are expected to spend a record amount this year, driven by recent interest rate relief and end-of-year stock clearance. Major players like Myer, JB Hi-Fi, Harvey Norman, The Good Guys, Amazon AU, and Kogan lead the charge with aggressive pricing.
Pro Tip: Shop online early — many deals sell out fast, and “price beat” tools on sites like The Good Guys and JB Hi-Fi can snag even lower prices!
Top Tech Deals – Save Big on Phones, TVs, Laptops & More
Tech dominates Boxing Day 2025, with incredible savings on big-screen TVs, smartphones, headphones, and smart home gadgets.
Here are some of the hottest highlights:
- OLED & QLED TVs — Jaw-dropping discounts on premium models, including up to 40% off Sony Bravia 8 77-inch OLED (now around AU$3,586) and Hisense 75″ QLED 4K Smart TV at AU$819 (with bonus gift cards).
- Apple Products — Significant cuts on AirPods Pro (best prices of 2025), Apple Watch 11 (cheaper than Black Friday), and select iPhones/iPads at Amazon, JB Hi-Fi, and The Good Guys.
- Headphones & Speakers — JBL Charge 6, Bose, and Sony options at record lows; Amazon has standout audio deals.
- Laptops & Accessories — Lenovo, HP, and MacBook discounts, plus robot vacuums like Ecovacs Deebot models up to $1,300 off (65% savings).
Where to Shop Tech: Amazon AU, JB Hi-Fi, Harvey Norman, The Good Guys, Kogan.
Best Appliance & Home Deals – Upgrade Your Kitchen and Home
Clearance on kitchen and home essentials makes this the perfect time for big purchases.
Standout offers include:
- Coffee Machines — 20% off at Myer, plus Breville models at their lowest 2025 prices on Amazon.
- Air Fryers & Kitchen Gear — Up to 50% off cookware, dinnerware, and appliances at Myer and Kogan.
- Robot Vacuums & Smart Home — Massive savings on Ecovacs, Dyson, and other robotics.
- Mattresses & Furniture — Temple & Webster up to 40% off, plus Koala and others with deep discounts.
Best Stores for Appliances: Myer, Harvey Norman, The Good Guys, Kogan.
Fashion & Beauty Boxing Day Sales – Refresh Your Wardrobe
From summer outfits to luxury accessories, fashion brands are slashing prices.
Key deals to watch:
- Up to 60% off at The Iconic (clothing, homewares, beauty, tech).
- 30–50% off at Bassike, Jo Mercer, EMU Australia, and more.
- Department Store Clearance — Myer and David Jones with huge reductions on apparel, shoes, and beauty.
- Mystery Boxes & Specials — Bangn Body up to 40% off, DB Cosmetics up to 70%.
Fashion Hotspots: The Iconic, Myer, David Jones, Bassike, and outlet brands.
Major Retailers & Their Boxing Day Highlights (2025)
- Myer — 20% off coffee machines, 50% off cookware/bedding, 15% off speakers — started early and runs until January.
- Harvey Norman — Big TV bundles, appliances, and bonus gift cards.
- JB Hi-Fi — Epic tech and gaming deals.
- Amazon AU — Broad range with daily updates, often matching or beating competitors.
- Kogan — Up to 70% off TVs, appliances, and furniture.
- The Good Guys — Strong on brands like Apple, Samsung, LG, Dyson.
Many stores opened early (some as early as 6–8am), but online shopping offers the easiest access with free delivery perks.
Smart Shopping Tips for Boxing Day 2025
- Compare prices across Amazon, JB Hi-Fi, and Harvey Norman.
- Use wishlists on Myer and other sites to beat the rush.
- Check return policies — some deals are final sale.
- Shop early for limited stock items like premium TVs and Apple gear.
